Say goodbye to bore-snore, cookie-cutter capsule plans, and HELLO to:
the rebel's capsule wardrobe
I’m revealing the step-by-step details of creating a mold-breaking capsule wardrobe: the kind that mixes & matches into mind-blowing outfits like magic, so you can think about your clothes less, and SLAY MORE. You'll learn how you can take your revolution to the next level inside my NEW course: Style Biology Academy.
Get the link to watch the FREE workshop at the button below:
in this free 60-min workshop
you'll learn:
Why every Pinterest capsule wardrobe you've ever seen BORES YOUR PANTS OFF (Spoiler: it's because you actually have style).
The deceptively simple math behind creating a conscientiously thought-out, undeniably intentional capsule WITHOUT conforming to cookie-cutter planners, apps, or trends.
How to create a capsule wardrobe that's as easy to wear as a uniform, but looks and feels totally fresh, expressive, and authentic to YOU.
just ask these happy rebel capsulers!
about me...
Hi there, I'm Liz Thogerson (TOE-grr-son), and I use Style Biology to help rebel women take clothing risks, build a wardrobe, and own their self-image. I live in Atlanta with my husband, two kids, and many struggling houseplants.
I used to think that I needed to be in-the-know, thin, and wealthy to like the way I looked in clothes.
Most personal stylists want you to believe so, too.
They want you to buy into these lies, so they can sell you the facade: the trendiest pieces, with the right labels, that slim your figure and elevate your status.
I know, because I used to be one of those stylists. I came up in the industry giving clients trend-based, short-term solutions to deeper, long-term style problems. This is a profitable business model.
The strategy: keep the client coming back for the next fix.
This is a rampant practice in the personal styling industry, and I call BS.
That's FASHION, not style. The fashion industry is a money-making machine, designed to use fear to sell you products that promise the illusion of more privilege.
- This is why fashion influencers have jobs. If you're in the know, you can buy the "perfect" thing, and your life is cuter and easier. For a moment.
- This is why shopping feels like a chore. You can FEEL that the system is out of alignment with your values.
- This is why you blame your body when you don't like how you look. The fashion industry is out of your control. Or is it?
What if we could re-write the narrative? All the GBBO fans will appreciate this:
Imagine that all the clothes you see online and in stores are simply a selection of ingredients, like the pantry in your kitchen.
STYLE is the infinite ways of combining ingredients to create illusion cakes, intricate pastries, aromatic pizza, delicate meringues, and decadent soufflés.
My job is not to sell you a Twinkie. My job is to teach you how to bake.
Great style is so not about the clothes. It's about how you move through the world. It's your integrity, creativity, intelligence, and kindness, worn on the outside.
When we shift our emotional investment away from FASHION and into STYLE, magic happens.
Here's the thing you must know, my friend.
Dressing yourself with creativity and love, in the body you inhabit right now,
is an act of open rebellion in our culture.
That's why REBEL WOMEN are my peeps. And that includes you.
this stuff really gets my goat:
"How to dress like a French girl in 2025!"
"10 must-haves for dressing like an It Girl"
"How to look effortless on a dime!"
"Buy THIS not THAT to stay trendy this year!"
Why settle for cookie-cutter advice that...
❌ Doesn't make sense for your lifestyle
❌ Feels stuffy, like a corporate costume
❌ Pushes neutral colors you don't even like
When you could learn the practical steps to creating a fun, unique capsule that...
🔥 Mixes and matches for you
🔥 Gives you a thrill of joy each morning
🔥 Has everyone saying "How do you always look so fabulous??"
this class is for you if...
Getting dressed feels like work
And you're exhausted. You want the light and easy experience of a daily uniform, without betraying your desire to let your freak flag fly.
"Minimalism" isn't for you
Minimalism brings to mind a Steve Jobs-esque rotation of bland basics. You're ready to get dressed in a snap, and keep your personality front and center.
Pinterest capsules are boring
You know the ones: white button-down, navy blazer, khaki trench, striped tee, pencil skirt, etc...and outfits that lack a pulse. There's a better way!
the rebel's capsule wardrobe
join us live
I’m revealing the step-by-step details of creating a mold-breaking capsule wardrobe: the kind that mixes & matches into mind-blowing outfits like magic, so you can think about your clothes less, and SLAY MORE. You'll learn how you can take your revolution to the next level inside my transformational self-paced course: Style Biology Academy.
Get the link to watch the FREE workshop at the button below:
